Blue Ridge Home Healthcare (“we,” “us,” or “our”) is committed to protecting the privacy and security of
your personal and health information. This Privacy Policy explains how we collect, use, disclose, and
safeguard your information when you visit our website, use our mobile applications, or receive our
home care services. This policy applies to all information collected through our website, mobile
applications, and any related services, sales, marketing, and operations (collectively, the “Services”).

Introduction

Blue Ridge Home Healthcare (“we,” “us,” or “our”) is committed to protecting the privacy and security of
your personal and health information. This Privacy Policy explains how we collect, use, disclose, and
safeguard your information when you visit our website, use our mobile applications, or receive our
home care services.
This policy applies to all information collected through our website, mobile applications, and any related
services, sales, marketing, and operations (collectively, the “Services”).

1. Information We Collect

We collect both information you voluntarily provide and information automatically collected when you
interact with our website and services.
A. Information You Provide
– Personal Identifiers: Full name, date of birth, home address, email address, phone number (including
mobile), and emergency contacts.
– Health Information: Any health-related or care-related data you provide voluntarily, including mobility
needs, medical conditions, and care preferences.
– Payment Information: When applicable, billing or insurance details for service transactions.
– Communication Data: Information you provide through contact forms, feedback, consultation
requests, and service interactions.
B. Information Automatically Collected
– Device and Usage Data: IP address, browser type, access times, pages visited, and referring URLs.
– Cookies and Tracking Technologies: We use cookies to enhance user experience, improve
performance, and analyze website traffic.

2. How We Use Your Information

We use your personal information to:
– Provide homecare-related services tailored to your needs
– Respond to inquiries and deliver customer support
– Schedule and confirm appointments
– Send appointment reminders and service updates
– Process billing or insurance claims (if applicable)
– Send administrative and operational communications
– Comply with legal and regulatory obligations, including HIPAA
– Enhance our services and user experience
– Send marketing or promotional content (only if you opt in)

3. SMS Messaging Terms & Conditions

By opting into SMS communications via our website or other methods, you agree to receive text
messages from Blue Ridge Home Healthcare. These may include:
– Appointment confirmations and reminders
– Service updates or rescheduling notices
– Account-related notifications
– Customer service follow-up messages
– Optional promotional or marketing content (if opted in)
Messaging Terms:
– Message frequency may vary depending on your interaction with our services.
– Message and data rates may apply.
– To opt out, reply with STOP at any time.
– For help, reply with HELP or contact us directly.
SMS Privacy:
Your mobile number is used solely for Blue Ridge Home Healthcare’s operational purposes and is
managed under strict confidentiality. We do not share SMS consent with third parties for marketing
purposes.

4. Sharing and Disclosure of Information

We do not sell or rent your personal information. We may share your information only in these cases:
1. With Service Providers: Trusted third-party vendors (e.g., IT support, scheduling software, CRM
systems) who are bound by confidentiality agreements and HIPAA-compliant Business Associate
Agreements (BAAs).
2. Legal Obligations and Safety: When required by law, legal process, or to protect the rights, safety,
and property of Blue Ridge Home Healthcare, our clients, or others.
3. Business Transfers: If we are involved in a merger, acquisition, or asset sale, your information may
be transferred under confidentiality agreements.
4. With Your Consent: For any other purpose, only with your explicit and informed consent.

5. Data Retention

We retain personal data only for as long as necessary to fulfill the purposes described in this policy or
as required by law. Medical records are retained for the minimum period required by applicable state
and federal regulations (typically at least 6 years), unless otherwise mandated.

6. Data Security

We implement industry-standard technical, administrative, and physical safeguards to protect your
information from unauthorized access, disclosure, or alteration. While we strive to use commercially
acceptable means to protect your data, no method is 100% secure.

7. HIPAA Compliance

As a healthcare provider, Blue Ridge Home Healthcare complies with the Health Insurance Portability
and Accountability Act (HIPAA). All Protected Health Information (PHI) is handled in accordance with
HIPAA’s Privacy and Security Rules.
8. Data Breach Notification
In the unlikely event of a data breach involving your personal or health information, we will notify you
promptly as required by law.

9. Your Privacy Rights

Depending on your location, you may have the right to:
– Access the personal data we hold about you
– Request corrections to inaccurate or incomplete data
– Request deletion of your information
– Restrict or object to our processing of your data
– Withdraw consent at any time
– File a complaint with a regulatory authority
To exercise these rights, contact us using the information below.

10. Children’s Privacy

Our services are not intended for individuals under the age of 13, and we do not knowingly collect their
information.

11. Third-Party Links

Our website may link to external sites. We are not responsible for their privacy practices and encourage
reviewing their policies before providing information.

12. Updates to This Privacy Policy

We may update this policy periodically. Changes will be reflected by the ‘Last Updated’ date. Continued
use of our services after updates indicates acceptance of the revised policy.

13. Contact Us

Blue Ridge Home Healthcare
3060 Williams Dr. Suite 3077
Fairfax, VA 22031-4667
Email: info@blueridgehhcare.com
Phone: (571) 491-8361